Pitch Perfect

Strengthen your business pitch

About Pitch Perfect

Pitch Perfect is part of Future Makers, a national initiative led by the Australian Chamber of Commerce and Industry (ACCI) to support greater participation, ownership and leadership by women in small business.

Delivered in NSW by Business NSW, Pitch Perfect is designed to help women small-business owners strengthen how they talk about their business and the value it creates. Whether you are speaking to a prospective customer, partner, finance provider or investor, being able to clearly explain what your business does, who it helps and why it matters can create new opportunities.

Through individual coaching and practical pitch development, participants will have the opportunity to sharpen their business story, build confidence and develop a clear, compelling pitch they can continue to use beyond the program.

Business NSW will select eight NSW participants to take part. Selected participants will receive two online individual coaching sessions before presenting their pitch at an in-person NSW showcase. One NSW winner will then progress to the national final at the Women in Small Business Summit in Melbourne in March 2027.

 Apply now 


Founder Laura Prael at LEP Digital

Why Apply?

Pitch Perfect is an opportunity to step back from the day-to-day running of your business and focus on how you communicate its value.

Selected participants will have the opportunity to:

  • Strengthen your business pitch with individual coaching and practical guidance.
  • Build confidence in talking about your business and the opportunity ahead.
  • Clarify your value proposition so customers and other stakeholders can quickly understand what sets your business apart.
  • Develop practical communication skills you can use when speaking with customers, partners, finance providers, investors and other stakeholders.
  • Put your pitch into practice by presenting at the NSW showcase.
  • Compete for a place at the national final, with one NSW participant progressing to the Women in Small Business Summit in Melbourne in March 2027
Important info

Key dates

Applications open: 2nd November 2026

Applications close: 27th November 2026

Business NSW assessment and selection: November 30 – December 2, 2026

Participant notifications and coaching coordination: December 7 – 11, 2026

Individual coaching sessions: December 2026 – January 2027

NSW showcase: February 2027

National final in Melbourne: March 2027

Ready to perfect your pitch?

Build your confidence, sharpen your business story and take your pitch to the next level.

Apply now