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AI won’t replace marketers, but marketers and businesses who use AI will replace those who don’t.

Our masterclass AI in Marketing Execution, presented by Premiumisation Partners and Aleisha McCall of Ultimate Edge Communications, will provide practical advice on how to implement AI in the marketing of your business

 

For B2B or B2C businesses looking to improve their marketing performance, you will discover:

  • How AI is transforming Google, Meta, and every major marketing platform - and what that means for your next campaign

  • How to train AI on your brand DNA to make your content distinctive and more valuable to customers

  • The real-world sales and feedback loop framework that shows you where your funnel is leaking profit, and how to fix it fast

  • How to create high-impact marketing material at a fraction of the cost and time using AI

  • Why e-commerce will never look the same again and what it means for your future sales 

  • The simple roadmap to get your marketing AI-ready 

 

Walk away with clarity, confidence, and one powerful action you can implement today to move your business into the future of AI supported marketing.

Speakers

Jacinta Outlaw

Jacinta Outlaw

Executive Manager, Planning and Performance | Business NSW

Jacinta Outlaw is a behavioural economist and strategist with 20+ years’ experience helping businesses and governments drive growth, digital transformation, and sustainable success through data-driven insights and behavioural science.

Jonathan Coles

Jonathan Coles

Founder | Premiumisation Partners

Jonathan has extensive experience in business development, sales, marketing, and senior management with leading global brands. He is passionate about aligning teams to deliver exceptional customer experiences, build competitive advantage, elevate performance, enhance pricing power, and drive stronger financial returns.

Iain Good

Iain Good

Partner | Premiumisation Partners

Iain has been a leader with marketing services agencies, orchestrating the brand management for all stakeholders of many premium brands. He has consulted to 200+ organisations on their growth strategy, with a focus on aligning staff to create exceptional customer value that delivers profitable growth, thereby truly realising their potential.