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Research shows that businesses that adapt well during challenging times are better placed to recover and grow as conditions improve.

The most resilient organisations are those that follow a clear, proven process to set direction, satisfy customers, focus resources, and manage key stakeholders, and are more likely to outperform competitors in the recovery.

To support our members in proactively navigating disruption and building lasting resilience, we have made our Managing in a Crisis Masterclass now available on-demand. Delivered by our partner, Premiumisation Partners, this session will provide practical advice on turning risk assessments into insights, ideas into clear priorities, and solutions into an actionable plan.

This masterclass has been developed for B2B or B2C businesses looking to work through market and economic disruption.

In this masterclass, you will discover:

  • A risk assessment tool to identify and understand your business exposure
  • A practical framework to evaluate and prioritise crisis impacts
  • A process to develop solutions and mitigate threats
  • A robust Waste Audit framework to minimise inefficiencies
  • A simple 90-Day business action plan to drive momentum
  • A diagnostic to assess team resilience and stress levels

 

Whether you lead a start-up or a mature organisation, this webinar will provide clarity, confidence and practical actions you can implement immediately to navigate and strengthen your business in these challenging times.


Speakers

Jacinta Outlaw

Jacinta Outlaw

Executive Manager, Planning and Performance | Business NSW

Jacinta Outlaw is a behavioural economist and strategist with 20+ years’ experience helping businesses and governments drive growth, digital transformation, and sustainable success through data-driven insights and behavioural science.

Jonathan Coles

Jonathan Coles

Founder | Premiumisation Partners

Jonathan has extensive experience in business development, sales, marketing, and senior management with leading global brands. He is passionate about aligning teams to deliver exceptional customer experiences, build competitive advantage, elevate performance, enhance pricing power, and drive stronger financial returns.

Iain Good

Iain Good

Partner | Premiumisation Partners

Iain has been a leader with marketing services agencies, orchestrating the brand management for all stakeholders of many premium brands. He has consulted to 200+ organisations on their growth strategy, with a focus on aligning staff to create exceptional customer value that delivers profitable growth, thereby truly realising their potential.


Our Partner